While in Excel, inserting a carriage return to enable multiple lines in a particular cell is easy: use alt-enter.
Final Cut Pro X – “Everything just changed in post”…for the worse
June 21, 2011 By Leave a Comment
Today, Apple (finally) released their new update for Final Cut Pro. Here at AdeptPlus, we’ve been using the Final Cut Studio for as long as we have been editing media. However, with Apple’s new update which is showing what they want to target in the future when it comes to post, we are having thoughts of switching. Here’s why:
1) Goodbye, useful features – In the new FCP X, there are a list of features that we had in FCP7, but are gone now. Features like multicam viewing/editing, exporting videos in specific formats and sizes (now, you must do that in compressor), and FCP X only exports low-resolution JPG files.
2) RED Native Support - A huge chunk of the media we edit comes from RED cameras. Most of those files are .r3d files. Now, the new FCP X does not have redcode native support. So basically, forget about editing anything shot on your RED camera if you get FCP X.
3) Where’d you go, Color and Soundtrack Pro? From what it looks like, Apple just threw in some of the features of Color and Soundtrack Pro right into the new Final Cut. We have heard rumors that Apple is redoing Color right now, however. We do know that the new Final Cut does not have all the features that Color and Soundtrack Pro had. Imagine combining three different software programs into one.
Not to say that FCP X doesn’t have some awesome features, but it seems like these would give us enough reasons to drive us away. I suppose we will wait a couple of weeks to see if Apple can sort this out (and if Steve Jobs will reply to our email). If not, we will definitely keep Adobe’s Premiere Pro in mind.
What are your thoughts?
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Update (June 21st, 10:47pm CST):
According to MacRumors.com, Phillip Hodgetts posted on his blog about some of these common questions. Here are a few of them:
• “Multicam will come in a future release, when Apple decide[s] how best to implement it within the new application and architecture.”
• “As of Version 1 and today’s release there is no direct import capability for [Final Cut Pro 6/7] projects. My understanding is that there will be an Apple-provided utility for importing XML from older projects to Final Cut Pro X.”
• “the Apple folk made it abundantly clear that the ecosystem was very important to them, and that there will be a new, and much improved, replacement for the current XML workflow.”
Apple Worldwide Developers Conference
May 24, 2010 By Leave a Comment
Apple’s Developers Conference is sold out – five glorious days with 5,000 attendees and 1,000 Apple engineers. Those in the industry know it as the premier technical conference for developers innovating with Apple technologies. Here’s more:
Apple® will kick off its annual Worldwide Developers Conference (WWDC) with a keynote address by CEO Steve Jobs on Monday, June 7 at 10:00 a.m. This year’s WWDC sold out in a record eight days to over 5,000 developers.
The five-day event running from June 7 to June 11, is focused on providing advanced content for skilled developers across five key technology tracks: Application Frameworks; Internet & Web; Graphics & Media; Developer Tools; and Core OS. Apple engineers will deliver over 100 solutions-oriented technical sessions and labs. WWDC 2010 gives an incredibly diverse community the opportunity to connect with thousands of fellow iPhone®, iPad™ and Mac® developers from around the world.
Apple ignited the personal computer revolution with the Apple II, then reinvented the personal computer with the Macintosh. Apple continues to lead the industry with its award-winning computers, OS X operating system, and iLife, iWork and professional applications. Apple leads the digital music revolution with its iPods and iTunes online store, has reinvented the mobile phone with its revolutionary iPhone and App Store, and has recently introduced its magical iPad which is defining the future of mobile media and computing devices.
Apple’s decision to dump Flash not withstanding, there’s nothing like a group of technically astute ardent Apple fans … the energy will be phenomenal.
Iphone Posting
May 20, 2010 By Leave a Comment
In beginning this site, which is designed to help identify suitable web centric technologies for businesses, I decided that it would be most appropriate to us the WordPress Iphone ap to post. Although this application is limited in it’s functionality, 90% of common workflows are supported through a very intuitive interface.
Back to this site, I appreciate your visit and look forward to proving timely and useful information for supporting your business and, at times, personal needs.
Adobe’s Premiere Pro and Production Premium 50%
Adobe released a new discount today for users of the Final Cut Studio and Avid. We suppose it could have come a few days ago, but this is still very good timing for the recent release of the disappointing Final Cut Pro X. Take a look:
Click here to go to Adobe’s software discount page.